Fine apparel
American Apparel is the largest clothing manufacturer in the United States. It is a vertically-integrated clothing manufacturer, wholesaler, and retailer that also performs its own design, advertising, and marketing. It is best-known for making basic cotton knitwear such as t-shirts and underwear, but in recent years it has expanded - to include leggings, tank tops, vintage clothing, dresses, pants, denim, bedding and accessories for men, women, children, babies and dogs.
American Apparel was founded in 1989 by Canadian Dov Charney, who had a long history with t-shirts and a fascination with American culture. It was during Charney's freshman year at Tufts University that the company took on the name "American Apparel" and began to experiment with screenprinting, importation and other parts of the apparel busines In 1997 after a variety of iterations, including a period of manufacturing in South Carolina, the company moved to Los Angeles. Charney began to sub-contract sewing with Sam Lim who, at the time, had a shop with 50 workers under the Interstate 10 freeway in east LA.
Monday, September 21, 2009
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